Inaction is the greatest risk

business coach life rehab professional May 08, 2023

Do you ever find yourself in the same place year after year, feeling like you're not making progress toward your goals? “This is the year,” - you tell yourself…  Maybe at this point, you're considering investing in training and support, but you're hesitant because of the perceived cost.

Here's the truth: the cost of inaction is far greater than the cost of investing in yourself.

Investing in the right skills can seem intimidating and even overwhelming… causing the big three: fear, uncertainty, and doubt. You might even ask:

“What if I invest in this and don’t get a return?”

“What if it doesn’t work?”

“What if I fail?”

But…. What if you never try? What if you stay right where you are? 

Happy with that outcome?

… didn’t think so. 

By not taking action and investing in your growth, you're missing out on opportunities that could be costing you in the long run.

I want to share the reason why I have always received an ROI on training that I have invested in: I am willing to put in the work required to be successful, and I put all the emphasis on my ability to execute the learnings, not an external focus. I know that by taking what I learn and putting it into action, it WILL result in a positive outcome. 

I balance this lesson by understanding opportunity cost: What is at risk by staying in the place I am in… 

Let's say you're currently making $5,000 per month, but you know that you have the potential to make $10,000 with the right support and guidance. By staying where you are and hoping for change, you're losing out on $5,000 in opportunity each month. That's $60,000 more per year that you could be earning… when you view things differently, you can see a different financial cost from this perspective.

Now… pause for a second… and think about what you’d do if your income doubled…probably a little change in your life. 

But you don’t just want more money, you want to unlock your full potential. We both know you may have dreams and aspirations, but without the right guidance and support, it can seem like an impossible task to turn those dreams into reality. What about all those living out this reality who took the “risk”? The right form of guidance can provide you with the tools and resources you need to break through any limiting beliefs and achieve your goals.

“I’m not good at sales.” - Have you learned these skills to become better?

“I don’t know where to start.” - Have you sought out support for an existing framework?

“I need to do more research.” - Maybe research mode is keeping you in your current situation….

How do you overcome the fear, uncertainty, and doubt that may be holding you back from investing in yourself? Start by recognizing that these emotions are normal and common. Many successful people have felt the same way, but they pushed through their fears and invested in their growth.

Investing in yourself may seem intimidating and even downright scary, but is it riskier than staying where you are? Becoming an action taker only involves one thing, converting research into moves while setting yourself up for long-term success and fulfillment. Don't let fear, uncertainty, and doubt hold you back from creating the life you want. Make the leap, even if it’s scary. 

Interested in learning how to apply this to your clients?

Click here to find out how!